{"id":2647,"date":"2018-10-16T12:19:54","date_gmt":"2018-10-16T09:19:54","guid":{"rendered":"http:\/\/www.ambalajveetiket.com\/?p=2647"},"modified":"2021-03-26T14:45:27","modified_gmt":"2021-03-26T11:45:27","slug":"oluklu-pazarinda-e-ticaret-20-milyar-dolara-ulasti-ve-hizla-buyuyor-2","status":"publish","type":"post","link":"https:\/\/www.ambalajveetiket.com\/index.php\/2018\/10\/16\/oluklu-pazarinda-e-ticaret-20-milyar-dolara-ulasti-ve-hizla-buyuyor-2\/","title":{"rendered":"Oluklu pazar\u0131nda e-ticaret 20 milyar dolara ula\u015ft\u0131 ve h\u0131zla b\u00fcy\u00fcyor"},"content":{"rendered":"<p>Smithers Pira\u2019n\u0131n ara\u015ft\u0131rmas\u0131 h\u0131zla geli\u015fen e-ticaret ambalaj pazarlar\u0131na hizmette oluklu mukavva i\u00e7in muazzam b\u00fcy\u00fcmeye i\u015faret ediyor.<br \/>\n\u201cThe Future of Corrugated Packaging to 2023\u201d adl\u0131 ara\u015ft\u0131rmaya g\u00f6re, elektronik ticaret 2023\u2019e kadar oluklu ambalaj i\u00e7in \u00f6nemli ve y\u00fcksek bir b\u00fcy\u00fcme f\u0131rsat\u0131 haline geliyor.<\/p>\n<p>Son birka\u00e7 y\u0131ld\u0131r perakende sat\u0131\u015flar \u00fczerinde olumsuz bir etki yaratan ekonomik yava\u015flamaya ra\u011fmen, e-ticaret perakende sat\u0131\u015flar\u0131 b\u00fcy\u00fcltmeye devam ediyor. E-ticaret ambalaj\u0131n\u0131n do\u011fas\u0131, oluklu mukavva kullan\u0131m\u0131n\u0131 ba\u015fl\u0131ca ortam olarak tercih ediyor ve \u015fu anda bu sekt\u00f6rde 20 milyar dolar de\u011ferinde oluklu malzemenin kullan\u0131ld\u0131\u011f\u0131 tahmin ediliyor. E-sat\u0131\u015f sistemlerini kullanan ba\u015fl\u0131ca sekt\u00f6rler t\u00fcketici elektroni\u011fi, kitaplar ve medya \u00fcr\u00fcnleri, moda ve oyuncaklar, hobi ve spor ekipmanlar\u0131n\u0131 i\u00e7eriyor.<\/p>\n<p><strong><img loading=\"lazy\" class=\" wp-image-2649 alignleft\" src=\"http:\/\/www.ambalajveetiket.com\/wp-content\/uploads\/2018\/10\/SP_CorrugatedPackChart1-1-200x137.png\" alt=\"\" width=\"428\" height=\"293\">Ve bu pazarda daha fazla b\u00fcy\u00fcmeye yer var<\/strong><br \/>\neMarketer\u2019\u0131n 2017 verilerine g\u00f6re, e-ticaret t\u00fcm perakende sat\u0131\u015flar\u0131n % 10\u2019undan sorumlu ve 2020 y\u0131l\u0131na kadar yakla\u015f\u0131k % 15\u2019e \u00e7\u0131kacak.<br \/>\nSmithers Pira, e-ticaret ambalajlar\u0131n\u0131n genel pazar\u0131n\u0131n \u00f6n\u00fcm\u00fczdeki y\u0131llarda &#8211; 2017\u2019den 2022\u2019ye kadar y\u0131ll\u0131k % 14,3\u2019l\u00fck bir bile\u015fik b\u00fcy\u00fcme oran\u0131na ula\u015farak &#8211; h\u0131zla b\u00fcy\u00fcyece\u011fini tahmin ediyor. Bu b\u00fcy\u00fcmeyle &#8211; oluklu ambalaj dahil, esnek ambalajlar ve koruyucu ve transit ambalajlar gibi &#8211; e-ticaret ambalaj\u0131n\u0131n 2022\u2019de 55 milyar dolara ula\u015ft\u0131\u011f\u0131 g\u00f6r\u00fclecek. Bu dikkate de\u011fer b\u00fcy\u00fcme oran\u0131, 2017-22 y\u0131llar\u0131nda ambalaj sekt\u00f6r\u00fc i\u00e7in % 2,9\u2019luk bir b\u00fcy\u00fcme oran\u0131yla k\u0131yaslan\u0131yor.<br \/>\n<strong>Zorluklar<\/strong><br \/>\nBu h\u0131zl\u0131 de\u011fi\u015fen pazara hitap etmek, yeni (ve baz\u0131 durumlarda h\u00e2l\u00e2 geli\u015fmekte olan) gereksinimleri kar\u015f\u0131lamak i\u00e7in oluklu ambalaj tedarik\u00e7ileri ve genel ambalaj tedarik zincirine ihtiya\u00e7 duyacak.<br \/>\nGiderek daha karma\u015f\u0131k bir lojistik zinciri ile e-ticaret paketlerinin standart bir teslimat s\u0131ras\u0131nda 20 kata veya daha fazla i\u015fleme tabi tutulmas\u0131 bekleniyor. E-ticaret i\u00e7in gerekli depolama ve da\u011f\u0131t\u0131m sistemlerinin \u00f6l\u00e7e\u011fine ek olarak, bu sekt\u00f6rde sa\u011flam ve uygun maliyetli paketleme \u00e7\u00f6z\u00fcmlerine b\u00fcy\u00fck talep var.<br \/>\nMarka sahiplerinden gelen ek talepler art\u0131k d\u00f6n\u00fc\u015ft\u00fcr\u00fcc\u00fc sekt\u00f6r\u00fc taraf\u0131ndan hissediliyor, \u00e7\u00fcnk\u00fc bir\u00e7ok marka art\u0131k sadece imajlar\u0131n\u0131 perakende sat\u0131\u015f yerine de\u011fil, eve ta\u015f\u0131mak i\u00e7in ikincil paket gerektiriyor. Bu, konvert\u00f6rler i\u00e7in g\u00f6nderenlerin kendileri \u00fczerinde y\u00fcksek kaliteli grafik tasar\u0131mlar \u00fcretme ihtiyac\u0131n\u0131 art\u0131r\u0131yor.<br \/>\nBu arada e-ticaretin \u00f6zellikle marketlerde g\u00f6r\u00fclmesinin, perakende sat\u0131\u015fa haz\u0131r ambalaj (retail-ready packaging &#8211; RRP) kullan\u0131m\u0131 \u00fczerinde k\u00fc\u00e7\u00fck bir olumsuz etkiye sahip olmas\u0131 muhtemel \u00e7\u00fcnk\u00fc e-sat\u0131\u015flar herhangi bir RRP sistemi gerektirmiyor. Ayr\u0131ca, abonelik kutusu hizmetleri ve haftal\u0131k veya ayl\u0131k abonelik modelini kullanarak t\u00fcketiciye do\u011frudan g\u0131da sunumu sa\u011flayan yemek kitleri gibi e-ticaret sistemlerinde yeniliklerin, RRP piyasas\u0131na ek olarak ancak hafif bir etkisi olacakt\u0131r.<\/p>\n<p><strong>S\u00fcrd\u00fcr\u00fclebilirlik<\/strong><br \/>\nAyr\u0131ca, bir b\u00fct\u00fcn olarak oluklu pazar\u0131n\u0131n kar\u015f\u0131 kar\u015f\u0131ya kald\u0131\u011f\u0131 t\u00fcm s\u00fcrd\u00fcr\u00fclebilirlik sorunlar\u0131, e-ticaret sekt\u00f6r\u00fcnde daha da empatik bir \u015fekilde devreye giriyor; t\u00fcketiciler, e-ticaret al\u0131mlar\u0131 i\u00e7in geri d\u00f6n\u00fc\u015f\u00fcm ve geri \u00f6deme kolayl\u0131\u011f\u0131 talep ediyorlar.<br \/>\nLevha hafifli\u011fi oluklu sanayiini uzun s\u00fcre etkilerken, bu pazarda do\u011fru a\u011f\u0131rl\u0131kland\u0131rma ve do\u011fru boyutland\u0131rma da giderek daha \u00f6nemli bir rol oynuyor. Bu, yaln\u0131zca verimli paketleme i\u00e7in t\u00fcketici talebine cevap olarak de\u011fil, ayn\u0131 zamanda lojistik zincirinde boyutsal a\u011f\u0131rl\u0131k (dimensional weight &#8211; DIM) fiyatland\u0131rmas\u0131n\u0131n benimsenmesine yan\u0131t olarak \u00f6nemli.<br \/>\n2014 y\u0131l\u0131na kadar perakendecilere paketin a\u011f\u0131rl\u0131\u011f\u0131na g\u00f6re navlun bedeli y\u00fcklendi, ancak o zamandan beri pek \u00e7ok ta\u015f\u0131y\u0131c\u0131 paketin boyutlar\u0131na dayanan DIM a\u011f\u0131rl\u0131k fiyatland\u0131rmas\u0131n\u0131 getirdi ve DIM a\u011f\u0131rl\u0131\u011f\u0131n\u0131 belirlemek i\u00e7in bir \u2018boyutsal fakt\u00f6r (tipik olarak 166 (in3 \/ lb)) i\u00e7eriyor. Ana ta\u015f\u0131y\u0131c\u0131lar, UPS ve FedEx \u015fu anda ayn\u0131 hesaplamay\u0131 kullanmakta, bunda, bir paketin k\u00fcp b\u00fcy\u00fckl\u00fc\u011f\u00fc, yurt i\u00e7i sevk\u0131yatlar i\u00e7in 166\u2019ya ve uluslararas\u0131 g\u00f6nderiler i\u00e7in 139\u2019a b\u00f6l\u00fcnm\u00fc\u015ft\u00fcr. DIM a\u011f\u0131rl\u0131\u011f\u0131 daha sonra g\u00f6nderi maliyetini belirlemek i\u00e7in kullan\u0131l\u0131yor.<br \/>\nBaz\u0131 durumlarda bu, 32\u2019li tuvalet rulosu paketinde DIM a\u011f\u0131rl\u0131\u011f\u0131n\u0131 kullanmak % 37 daha fazla maliyete mal olmas\u0131, benzer \u015fekilde tek kullan\u0131ml\u0131k bebek bezlerinde DIM a\u011f\u0131rl\u0131\u011f\u0131 ile yakla\u015f\u0131k % 10 daha fazla maliyet art\u0131\u015f\u0131 olmas\u0131 gibi \u00f6nemli maliyet art\u0131\u015flar\u0131na yol a\u00e7m\u0131\u015ft\u0131r. Benzer \u00f6rnekler, \u00f6zellikle b\u00fcy\u00fcyen market e-sat\u0131\u015f pazar\u0131nda bir\u00e7ok hafif veya d\u00fc\u015f\u00fck de\u011ferli \u00fcr\u00fcnlerde bulunabilir.<\/p>\n<p><strong>Sonraki ad\u0131mlar<\/strong><br \/>\nE-ticaret perakende sekt\u00f6r\u00fcn\u00fcn giderek daha \u00f6nemli bir unsuru haline geldik\u00e7e, oluklu mukavva \u00f6nemli \u00f6l\u00e7\u00fcde fayda sa\u011flayacakt\u0131r. Ambalajl\u0131 \u00fcr\u00fcnler i\u00e7in tedarik ve da\u011f\u0131t\u0131m zinciri de\u011fi\u015ftik\u00e7e, oluklu ambalaj \u00fcr\u00fcnleri i\u00e7in yeni gereksinimler ortaya \u00e7\u0131kacakt\u0131r. Bu e-ticareti Smithers Pira\u2019n\u0131n \u201c2023\u2019e Kadar Oluklu Ambalaj\u0131n Gelece\u011fi \/ The Future of Corrugated Packaging to 2023\u201d \u00f6ng\u00f6r\u00fcs\u00fcnde tan\u0131mlanan ayr\u0131cal\u0131kl\u0131 b\u00fcy\u00fcme alanlar\u0131ndan biri yap\u0131yor.<br \/>\nThe Future of Corrugated Packaging to 2023 bro\u015f\u00fcr\u00fc ve sat\u0131n alma se\u00e7enekleri i\u00e7in https:\/\/www.smitherspira.com\/industry-market-reports\/packaging\/corrugated-packaging-to-2023 ziyaret edilebilir.<br \/>\nE-PACK Summit 2018 marka sahiplerini, perakendecileri, ambalaj \u00fcreticilerini, ekipman ve yaz\u0131l\u0131m tedarik\u00e7ilerini e-ticaret ambalaj\u0131 pazar\u0131n\u0131n evrimini tart\u0131\u015fmak \u00fczere bir araya getirecek.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Smithers Pira\u2019n\u0131n ara\u015ft\u0131rmas\u0131 h\u0131zla geli\u015fen e-ticaret ambalaj pazarlar\u0131na hizmette oluklu mukavva i\u00e7in muazzam b\u00fcy\u00fcmeye i\u015faret ediyor. \u201cThe Future of Corrugated Packaging to 2023\u201d adl\u0131 ara\u015ft\u0131rmaya g\u00f6re, elektronik ticaret 2023\u2019e kadar oluklu ambalaj i\u00e7in \u00f6nemli ve y\u00fcksek bir b\u00fcy\u00fcme f\u0131rsat\u0131 haline geliyor. Son birka\u00e7 y\u0131ld\u0131r perakende sat\u0131\u015flar \u00fczerinde olumsuz bir etki yaratan ekonomik yava\u015flamaya ra\u011fmen, e-ticaret [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4097,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[72,109],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/2647"}],"collection":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/comments?post=2647"}],"version-history":[{"count":1,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/2647\/revisions"}],"predecessor-version":[{"id":4098,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/2647\/revisions\/4098"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/media\/4097"}],"wp:attachment":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/media?parent=2647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/categories?post=2647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/tags?post=2647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}