{"id":4883,"date":"2021-10-05T15:20:06","date_gmt":"2021-10-05T12:20:06","guid":{"rendered":"https:\/\/www.ambalajveetiket.com\/?p=4883"},"modified":"2022-07-12T19:23:02","modified_gmt":"2022-07-12T16:23:02","slug":"alican-duran-surdurulebilirlige-yatirim-yapan-sirketlerin-onu-acik","status":"publish","type":"post","link":"https:\/\/www.ambalajveetiket.com\/index.php\/2021\/10\/05\/alican-duran-surdurulebilirlige-yatirim-yapan-sirketlerin-onu-acik\/","title":{"rendered":"Alican Duran: \u201cS\u00fcrd\u00fcr\u00fclebilirli\u011fe yat\u0131r\u0131m yapan \u015firketlerin \u00f6n\u00fc a\u00e7\u0131k\u201d"},"content":{"rendered":"<p>Duran Do\u011fan Ambalaj Y\u00f6netim Kurulu \u00dcyesi ve Karton Ambalaj Sanayicileri Derne\u011fi Ba\u015fkan\u0131 Alican Duran, 14 Eyl\u00fcl\u2019de Bloomberg HT kanal\u0131nda Piyasa Hatt\u0131 program\u0131na kat\u0131larak \u015firketle ilgili sorular\u0131 yan\u0131tlad\u0131.<\/p>\n<h4>Duran Do\u011fan\u2019\u0131n dolar baz\u0131nda\u00a0 ciro art\u0131\u015f\u0131 %30-35<\/h4>\n<p>Alican Duran, pandemi s\u00fcrecini nas\u0131l y\u00f6nettikleriyle ilgili soruya yan\u0131t verirken, \u015f\u00f6yle diyor: \u201cBurada \u00f6nemli olan m\u00fc\u015fterinin tedarik\u00e7i nezdindeki stratejik ortakl\u0131k prensibini iyi kullanabilmek. Bu art\u0131\u015flar\u0131 m\u00fcmk\u00fcn olan en homojen \u015fekilde da\u011f\u0131tan, tedarik\u00e7isini ve m\u00fc\u015fterisini yormadan bunu yapabilen \u015firketler, krizleri iyi y\u00f6netebildiler. Bu i\u015fin en sonunda t\u00fcketiciye yans\u0131yor. Dolay\u0131s\u0131yla bunu en hassas, en do\u011fru y\u00f6neten; bir f\u0131rsat olarak g\u00f6rmeyen \u015firketlerimiz m\u00fc\u015fterileriyle k\u00e2rl\u0131 ve uzun soluklu ili\u015fkiler kurabileceklerdir.\u201d<\/p>\n<p>Duran, bir ba\u015fka soru \u00fczerine Duran Do\u011fan \u00f6zelinde \u00f6nceki y\u0131la g\u00f6re TL baz\u0131nda %85, dolar baz\u0131nda %30-35 ciro art\u0131\u015f\u0131; faaliyet k\u00e2r\u0131nda %400\u2019l\u00fck bir b\u00fcy\u00fcme sa\u011flad\u0131klar\u0131n\u0131 belirtiyor.<\/p>\n<h4>e-ticaret karton ambalaja de\u011fil, oluklu mukavvaya yarad\u0131<\/h4>\n<p>Alican Duran, pandemide artan e-ticaretin karton ambalaja nas\u0131l yans\u0131d\u0131\u011f\u0131 sorusunu yan\u0131tlarken, e-ticaretin karton ambalaja de\u011fil, yan sekt\u00f6r\u00fcm\u00fcz olan oluklu mukavvaya b\u00fcy\u00fck faydas\u0131 oldu\u011funu belirterek, \u015funlar\u0131 s\u00f6yl\u00fcyor:<\/p>\n<p>\u201cD\u00fcnya her konuda de\u011fi\u015fti. Dolay\u0131s\u0131yla ticaretin anlam\u0131 da \u00e7ok de\u011fi\u015fti. Eskiden ticaretin ana yerleri AVM\u2019ler ve \u00e7ok \u00fcnl\u00fc caddeler iken art\u0131k i\u015fin nerede oldu\u011funu hepimiz biliyoruz. Dolay\u0131s\u0131yla ambalaj da buradaki yerini ister istemez alacak. \u015eu anda herkes bir toz duman i\u00e7inde yerini bulmaya \u00e7al\u0131\u015f\u0131yor. Keza sekt\u00f6r olarak biz de \u00f6yleyiz. Ama bence karton ambalaj ve di\u011fer ambalaj t\u00fcrleri i\u00e7in yeni kap\u0131lar a\u00e7t\u0131. Herkes do\u011fru \u00e7\u00f6z\u00fcmler bularak pazarda do\u011fru y\u00fczdeyi alacakt\u0131r.\u201d<\/p>\n<p>Duran Do\u011fan katma de\u011ferli \u00fcr\u00fcnlerle ve ihracata y\u00f6neldi<\/p>\n<p>Duran Do\u011fan\u2019\u0131 ambalaj sekt\u00f6r\u00fcnde \u00f6ne \u00e7\u0131karan y\u00f6nleriyle ilgili soru \u00fczerine Alican Duran, \u201cDuran Do\u011fan\u2019\u0131n karton ambalajdaki bir fark\u0131n\u0131n daha katma de\u011ferli \u00fcr\u00fcnler yapan ve ihracata \u00e7ok y\u00f6nelmi\u015f bir \u015firket olmas\u0131\u201d diyor ve \u015f\u00f6yle devam ediyor: \u201cDolay\u0131s\u0131yla lokal T\u00fcrkiye pazar\u0131n\u0131n ihtiya\u00e7lar\u0131yla tam \u00f6rt\u00fc\u015fm\u00fcyor. \u0130lk alt\u0131 aya bakt\u0131\u011f\u0131m\u0131zda, T\u00fcrkiye\u2019de karton ambalajda %1.8 gerileme var. Bunun bir nedeni yurt i\u00e7i talebinin sakin olmas\u0131n\u0131n yan\u0131 s\u0131ra emtiaya ula\u015fmada zorluk olmas\u0131. Terminlerde bundan da kaynaklanan bir s\u0131k\u0131nt\u0131 var. \u0130yi bir ham madde \u00fcretim tesisine, y\u00fczde y\u00fcz sel\u00fcloz ile \u00fcretilen kartona ihtiyac\u0131m\u0131z var. Bunu onu bir \u015fekilde ba\u015farabilirse T\u00fcrkiye bunu ba\u015farabilirse, karton ambalaj sekt\u00f6r\u00fcm\u00fcz\u00fcn \u00f6n\u00fc \u00e7ok a\u00e7\u0131k.\u201d<\/p>\n<h4>e-ticarete yat\u0131r\u0131m sinyali<\/h4>\n<p>Alican Duran r\u00f6portajda Duran Do\u011fan Ambalaj\u2019\u0131n e-ticarete yat\u0131r\u0131m i\u00e7in bir proje \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131 sinyalini de verdi. Duran, y\u0131l\u0131n ikinci yar\u0131s\u0131na ili\u015fkin beklentilerini ise \u015f\u00f6yle a\u00e7\u0131kl\u0131yor:<\/p>\n<p>\u201cYurt d\u0131\u015f\u0131 odakl\u0131 bir \u015firket Duran Do\u011fan ve y\u0131l\u0131n ikinci yar\u0131s\u0131nda daha pozitif bir beklentim olabilir. Ayn\u0131 zamanda Duran Do\u011fan\u2019\u0131n g\u00f6rd\u00fc\u011f\u00fcm en \u00f6nemli y\u00f6n\u00fc, s\u00fcrd\u00fcr\u00fclebilirli\u011fi, d\u00f6ng\u00fcsel ekonomiyi ger\u00e7ekten iyi anlayan bir \u015firket olmas\u0131. Yeni bir makineyi devreye ald\u0131k. Bizim patentli Gloss &amp; Green teknolojimizle, sadece kartondan olu\u015fan \u00e7ok g\u00fczel bir \u00fcr\u00fcn \u00fcretiyoruz. \u00c7evreci ve \u00e7ok da talep g\u00f6r\u00fcyor. Avrupa\u2019da hibrit olmayan, tek malzemeli karton \u00fcr\u00fcnlere b\u00fcy\u00fck bir talep var. Bence s\u00fcrd\u00fcr\u00fclebilirli\u011fe yat\u0131r\u0131m yapan \u015firketlerin \u00f6n\u00fc a\u00e7\u0131k.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Duran Do\u011fan Ambalaj Y\u00f6netim Kurulu \u00dcyesi ve Karton Ambalaj Sanayicileri Derne\u011fi Ba\u015fkan\u0131 Alican Duran, 14 Eyl\u00fcl\u2019de Bloomberg HT kanal\u0131nda Piyasa Hatt\u0131 program\u0131na kat\u0131larak \u015firketle ilgili sorular\u0131 yan\u0131tlad\u0131. Duran Do\u011fan\u2019\u0131n dolar baz\u0131nda\u00a0 ciro art\u0131\u015f\u0131 %30-35 Alican Duran, pandemi s\u00fcrecini nas\u0131l y\u00f6nettikleriyle ilgili soruya yan\u0131t verirken, \u015f\u00f6yle diyor: \u201cBurada \u00f6nemli olan m\u00fc\u015fterinin tedarik\u00e7i nezdindeki stratejik ortakl\u0131k prensibini [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4884,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,44],"tags":[217,338,339,48,340,288,307,63],"_links":{"self":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/4883"}],"collection":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/comments?post=4883"}],"version-history":[{"count":1,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/4883\/revisions"}],"predecessor-version":[{"id":4885,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/posts\/4883\/revisions\/4885"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/media\/4884"}],"wp:attachment":[{"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/media?parent=4883"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/categories?post=4883"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ambalajveetiket.com\/index.php\/wp-json\/wp\/v2\/tags?post=4883"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}